Reach New Customers at Half the Cost: Cross-Promotional Coupons

Have more than one product? Consider a cross-marketing approach that splits the cost of a campaign between business units using in-pack or on-pack coupons.

For example, let's say your company manufactures laundry detergent and air fresheners. Many of your customers who buy your detergent are buying your competitor's air freshener. Why not offer them a coupon for YOUR air freshener? Cross promotion coupons can:

• offer a discount on a product produced by another business unit
• offer a discount with purchase of complimenting product (such as milk and cookies)
• tap into each product's consumer base
• offset upcoming competitor promotions
• split the cost of a campaign between business units

Gallimore Industries prints in-pack and on-pack promotional items, including cross-promotional coupons and inserts. Gallimore also provides inserting equipment that can insert your promotional item. For a no-obligation estimate, please share details about your next project with us:

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When you choose Gallimore, you gain access to our in-house prepress, multiple high speed web presses, folding, die cutting, wrapping, warehousing, and distribution departments. Gallimore's AIB (American Institute of Baking) certification ensures the insert materials we use are traceable and provides a clean environment. And our decades of experience will help you meet FDA and USDA regulations, avoid recalls, and produce reliable inserts best suited for your product.

Gallimore inserts are designed for 100% compatibility with Gallimore inserter equipment. Gallimore coupons are supplied in trays or bandolier-style for easy handling and loading in our various inserter models:

inserts
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